Guest Post by Lauren Smit of Lauren Graphics

How do you curate your online presence so that it is really working for you? What steps should you go through to make sure that what the world reads about you, works in your favour? Your online presence can open so many doors, but it can also slam doors shut, so let’s take some time to get this right.

Whether we like it or not, our online presence is often the first thing people look to when they want to get to know you. Gone are the days of really figuring somebody out just over a coffee. Before you even meet people for the first time, these days they will do an online search and make a decision about who you are before they even answer an email. So what does your online presence say about you? Is it saying what you need it to say? Does it actively work for you or hold you back?